Elav Horwitz

Elav Horwitz

Global Innovation Director @ McCann Worldgroup

My Session

Socialize Cruise

New York

Ritesh Patel’s 5 Guiding Principles for Marketing Strategy Patel shares, in our digital world influencers make up 1%, while advocates make up 9% and 90% of online users listen and learn from the content created and shared. The challenge is, consumers are drowned in content and with a 1.3 second attention span, this creates a […]

Content Marketing Creativity