“Breaking Through the Clutter of Social Media Content” was presented by Brendon Chase, Group Strategy Director at McCann World Group Singapore. With the digital landscape fast evolving, what are the core pillars of a successful social media strategy, and what does it take to rise above the competition in 2017?
While social media has created another vital touch point between brands and customers, marketers are competing with friends for attention on this platform in a limited amount of time.
Thanks to the over 100 marketers from Google, AXA, Carousell, Mediacrop, Leica and more, for making #SocialiseSG a night to remember! See you at the next #Socialize event – and in the meantime, do tag yourselves on our Socialise gallery.